See it to believe it

We interpret visual language 60,000 times faster than text. Our brains are designed to process visual information much faster and more efficiently than any other form of information.

In her Influence Inside™ workshop, Kelly Dozois teaches the 4 C’s of effective influence, including having compelling positions and evidence. If you’re trying to communicate an idea in an influential way, be more compelling with images and metaphors.

Change bullets and text to images, especially those that elicit an emotional response. When you wrap your message in easy-to-understand metaphors, images, and stories, the information you share flows almost effortlessly into your audience’s hearts and minds.

Learn more about influence.