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“Knowing yourself is the beginning of all wisdom.” 
– Aristotle

If you don’t know where you are, it’s impossible to know where you are going. And if you don’t know where you’re going? As Yogi Berra famously said, you’ll end up someplace else.

When developing new leaders, where do you start? The most effective leadership development programs begin with a clear understanding of individual strengths, challenges, and potential. Measurement tools—whether 360-degree feedback, self-assessments, or even leadership simulations—provide a data-driven foundation to tailor growth experiences.

AstraZeneca embraced this approach, using assessment-driven insights to shape their recent Brandon Hall Group gold award-winning leadership development program.  Their initial focus was to enhance the leadership, influence, executive presence, and communication skills of its group product leaders, who play a crucial role in advancing drug development from early stages to commercialization. Following the program’s success, they expanded the initiative to include similar learning experiences for international and global employee segments.

Join us on Wednesday, Feb. 19, to hear AstraZeneca’s success strategy and find out how you can replicate it in your organization.

By identifying the skills and mindsets essential for success, they were able to create pathways for emerging leaders to grow with confidence and purpose.

For talent development professionals, the key takeaway is clear: Before investing in training, invest in understanding. The right assessment strategy ensures that leadership development isn’t a one-size-fits-all journey but a strategic roadmap to success.

One great thing for 02.11.25 – How AstraZeneca Develops Leaders – Explore AstraZeneca’s assessment-driven leadership strategy in this upcoming event.